What is meant by “link popularity” can get much more complex, which is discussed further in this article. Try those strategies now and you can easily find yourself booted out of an engine. Abuse them, and you’re treading in potentially dangerous waters. This is just like one way link building. Keep in mind that these strategies aren’t in any particular order.

This is by far the oldest and best-known method of improving link popularity. Search for your target keywords. Ask permission to link to their site. This is also similar to link building trial. Search the sites of the people who have linked to you for other possible link partners.

A reciprocal link with Yahoo is even more beneficial. If you have other files, like pdf files or even image files, there are search engines you can get links from. Link directly to the page you can be found on. Same with retailers, link to your main wholesalers, unless they have to remain a secret for some reason.

If you are linked to by a directory like Yahoo, LookSmart, or Dmoz you get a boost. By building up a “working rapport” with other local Webmasters or affiliates, there are lots of ways that you can mutually benefit by trading links with several similarly themed sites, which are non-competing. It’s also the toughest to do. Many companies will put testimonials throughout their site, with links back to the company providing the testimonial.

Create teaser articles. Sometimes this can be similar to unusual link building to many people. You can take this approach a step further by offering your article or newsletter to other sites with the condition that they link back to your site.